We are pleased that you are visiting a website of Volkswagen AG, Berliner Ring 2, 38440 Wolfsburg, Germany, registered in the Commercial Register of the Amtsgericht Braunschweig (Braunschweig District Court) under No. HRB 100484 (“Volkswagen AG”) and wish to thank you for your interest in our company and our products. The protection of your privacy is particularly important to us. This document explains how we collect, process, and use your data. This is in all cases done in conformity with the provisions of data protection law.
General Information, Protocol Data
You are in general able to visit the websites of Volkswagen AG without telling us who you are. We will in this case receive only the following protocol data:
- an anonymous cookie ID from which your IP address cannot be deduced,
- the operating system and browser that you are using and your screen resolution setting,
- the date and time of your visit,
- which of our websites you visited, and
- the website you were on just before you visited us.
Collection, Processing, and Use of Your Personal Data
Your personal data include such things as your name, address, telephone number, and e-mail address. Personal data are only collected, processed, and/or used if you choose to provide us with this information, for instance when entering into, defining the content of, or modifying a contractual relationship with us, or when registering for personalized services. Furthermore, no use will be made of your personal data unless you have previously given your consent.
On this website, you can order a newsletter or publications of Volkswagen AG (such as Annual Reports) as well as submit a contact inquiry. The personal data provided in this connection are collected, processed, and used solely for purposes of providing the respective service within the scope of your consent. Volkswagen AG uses the so-called double opt-in procedure in this connection. This involves sending you an e-mail at the e-mail address provided asking you to confirm your consent. You may revoke your consent at any time free of charge with future effect by giving notice to Volkswagen AG, e.g. using the “Cancel Subscription” link found in every newsletter or by sending an e-mail to the following address .
Targeted Advertising
Volkswagen AG creates pseudonymized user profiles for purposes of targeted advertising. Pseudonymization means that the name and other identifying characteristics are replaced by artificial identifiers (pseudonyms) so as to make it impossible or considerably more difficult to identify the individual in question. Cookies are used for this purpose. Cookies are small files with configuration information that are stored on your terminal device. They record information on your activities on the websites you have visited (e.g. surfing behavior, particular webpages visited on a website, advertising banners you have clicked on, etc.) Automatic acceptance of cookies is the default setting on most browsers. You may reject the creation of a pseudonymized user profile at any time with future effect by setting your browser to reject all cookies, to accept only certain cookies, or to notify you when a website transmits a cookie. As a consequence, you may not be able to use all of our website functions to their full extent. Please see our Cookie Policy for more information on cookies.
Use of Adobe Analytics
This website uses the web analysis service Adobe Analytics to analyze user visits to the site. For purposes of this analysis, cookies are stored on your terminal device and used to collect information that is stored on the servers of Adobe Systems Software Ireland Limited (“Adobe”). You may reject the collection and processing of data at any time with future effect by changing your browser setting to prevent the acceptance of cookies or by clicking on the “Opt Out” button at http://www.adobe.com/en/privacy/opt-out.html. Please note that your rejection involves setting an opt-out cookie and is therefore only effective if your browser is configured to permit the use of cookies. If you delete this cookie, use a different browser, or switch to a different device, you have to repeat the process for opting out of Adobe Analytics. If you delete all of your cookies, this will delete the aforementioned cookie as well, so that it must then be re-installed. Please see our Cookie Policy for more information on cookies.
The information stored on the Adobe servers cannot be directly traced to an individual because Adobe Analytics is used with the following settings: “Before Geo-Lookup: Replace visitor’s last IP octet with 0” and “Obfuscate IP-Removed.” The setting “Before Geo-Lookup: Replace visitor’s last IP octet with 0” causes the IP address to be anonymized prior to so-called geolocation by substituting zeros for the last octet in the IP address. For statistical analysis, the user’s approximate location is added to the tracking package, which still contains the complete IP address. Before the tracking package is saved, the IP address is then replaced by a single generic IP address when the setting “Obfuscate IP-Removed” is configured. This removes the IP address from the data record that is stored.
Integration of Social Networks / Use of Social Media Plug-Ins
Volkswagen AG uses so-called the social media plug-ins (“plug-ins”) of the social networks Facebook, Google+, and Twitter, and designates each with its well-known social network icon. These plug-ins are deactivated under the default setting of the websites of Volkswagen AG. Consequently, no personal data is initially sent to the plug-in providers when a webpage is opened. A plug-in is only activated by clicking on one of the grayed-out icons and then confirming in the notice screen that appears. After activation, the plug-in content is transmitted by the social network directly to your browser, which then integrates it into You have the right, exercisable at any time, to information regarding the processing and use of your personal data as well as the right to have this data corrected or deleted. These rights are exercisable free of charge by contacting Volkswagen AG through the e-mail address or through the contact information in the Imprint.
The integration of a plug-in results in the automatic transmission of data to the respective provider, who may store them. The provider is notified that you have accessed our website. This happens regardless of whether you have created a user account with the social network in question and are logged into it. If you are logged into the social network, the provider can directly match the data with your user account. The respective plug-in provider is able to use the data to create user profiles. Volkswagen AG has no control over what data the provider collects and how it processes them.
Please refer to the data protection statement of the respective provider for information on the purpose and scope of the data collection, the further processing and use of the data by the plug-in provider, and your respective rights and options as regards settings to protect your privacy.
Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA
http://de-de.facebook.com/privacy/explanation.php
Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA
https://www.google.de/intl/de/policies/privacy/
Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA
Your Rights
You have the right, exercisable at any time, to information regarding the processing and use of your personal data as well as the right to have this data corrected or deleted. These rights are exercisable free of charge by contacting Volkswagen AG through the e-mail address or through the contact information in the Imprint.
